FREE Training
The new era of launching
The 3 shifts you need to make to sell in today’s market
I’m sure it’s no surprise that launching doesn’t feel the same anymore.
Fewer people are showing up. Sales aren’t coming in as fast.
The same strategies you’ve used for years suddenly feel heavier — and less effective.
You’re still doing the work… but the return isn’t what it used to be.
And let’s be honest: you can’t afford to waste time on a launch that almost works.
That’s exactly why I created The New Era of Launching — a free training breaking down the 3 key shifts you need to make to simplify your strategy, strengthen your message, and actually sell in today’s market.
what you’ll learn inside this training:
🔥 The real reason your “good” launch underperformed and why it’s not your offer, pricing, or how hard you worked
🔄 The outdated advice still being taught and what it’s quietly costing you in conversions
🧠 The strategy + messaging shifts that are actually working in 2025 (straight from behind-the-scenes of high-performing launches)
🚫 Why adding more content, bonuses, or urgency isn’t the fix — and what to focus on instead
Hey there! I’m Vanessa.
I’m a launch strategist, messaging expert, and behind-the-scenes pro for multi-6 and 7-figure businesses.
I’ve played key roles as a copywriter, creative director, and strategic support — helping bring in millions in revenue by aligning messaging, dialing in the plan, and getting into why humans buy.
This training pulls back the curtain on what I’ve seen working across dozens of high-performing campaigns so you can stop guessing, shift what’s off, and lead a launch that works right now.
